Colorado Rising
Non-Profit Website
Project
My contribution
I was hired to rebrand and redesign Colorado Rising’s website. As the only designer and developer on the team, I reported directly to the Communications Director and Executive director while working on this project. I redesigned their logo, selected new colors and fonts, and reenvisioned what their website could be. This project taught me a lot about collaborating with people who aren’t familiar with design and web development. It is a crucial skill to refine my communication for design so anyone can understand and help collaborate in their own ways. I’m also managing their social media accounts and updating their website as new campaigns come in.
Purpose
To create a website that’s a trustworthy resource for impacted residents of Oil & Gas to come and learn about fracking’s impact on our health, environment, and economy. To give people the resources and knowledge to rally against Oil & Gas in their own neighborhoods and to generate more subscribers and donors for their movement.
Client testimonial
“Working with Logan is a pleasure. I enjoy collaborating with him because he cares deeply about what he does. He is very efficient. I wouldn't be the Outreach Coordinator I am today without his creative eye. The digital world is a crucial space for civic engagement. He harnesses that space well to create awareness and uplift voices and stories.”
- Caitt B.
Community Organizer at Colorado Rising
About the client
Colorado Rising is a statewide 501(c)4 non-profit organization that works to protect Colorado’s health, safety, wildlife, environment, and the future of our climate from the impacts of oil & gas development.
The organization was founded in September, 2016, to focus on litigation, state agency rulemaking, administrative processes, and public education concern over a number of explosions, spills, leaks, and other catastrophic oil and gas accidents in Colorado, compounded by years of political inaction and the failure of state agencies to address health and safety issues drew widespread support for the effort.
We honor diversity. Our board of directors and leadership team is 60% women and BIPOC-led with representation from Latinx, Chicano, Indigenous, African American, LGBTQ and non-binary genders. We are not only committed to increasing diversity, inclusion and representation within our organization at all levels, but within the climate movement as well.
Mission
Project highlights
Confident about the content on their website
All articles, petitions, and information about the impacts of fracking are organized throughout the site to make it easy for any user to find what they’re looking for.
Free to focus on creating more impactful campaigns
Now that Colorado Rising has a nimble and versatile website, they can focus on building campaigns that reach residents across the state. Making landing pages, petitions, and sharing articles directly from their website is a game-changer.
Becoming a trustworthy source of information
The ability to archive and organize all articles, LTE’s, and press releases for residents to access is important in the fight against Oil & Gas. Creating pages that are engaging and easy to read that share crucial facts on the impact fracking has on our health, environment, and economy to help educate Colorado residents.
Being assessable to the Spanish speaking community
The Spanish-speaking community makes up 12% of the population in Colorado. With the click of a button, most of the website is instantly translated into Spanish.
Project goals
- To make a website that’s a trustworthy source of information that people can come back to repeatedly.
- To rebrand the non-profit and make their website feel more modern.
- To make a website in both English and Spanish.
